Helvetica

Anyone else watch the doco on the font Helvetica? I'm watching more and more docos as I get older and so seem to be turning into my parents. I shudder to think what the next step is.

Anyway back on topic. This was very interesting, to think how font choices change our experience of the world. Helvetica is a widely used font, used by both corporations (American Airlines for instance) and government (New York subway one example) and so therefore can paradoxically have either a consumerist or socialist feel to it! The header of my blog is a font that I would call a descendent of Helvetica. Arial is a well known helvetica look alike - I have typed this post in Arial.

It has been enjoying a renaissance lately (it turned 50 last year), but my prediction is it is getting towards the end of this current cycle of coolness and more ornamental fonts will have cache again.

I like it, it is pleasingly balanced and neutral. But a bit too ubiquitous?

Anyone want to admit to fonty nerdiness and tell me their fave font?